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Games industry can help economy to bounce back

Gaming

Activision Blizzard's decision to setup a new studio in the UK should be seen as a coup for the UK video games and the economy at large. The Coalition Government's decision to introduce a tax credit for video games development, animation and high end TV production in the March Budget will help to create the conditions to attract further inward investment into our creative industries.

The games tax relief is a chance to create a level playing field for UK developers and it could be the stimulus for growth that would give our economy the sort of bounce that is required to make an immediate impact on people's confidence and expectations. Exciting, dynamic industries can create a ripple effect on other industries that are inspired by its successes. The UK games industry has the potential to do this, given the right working conditions and investment.

By: Guest Author, Edited by: Olivia Solon

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