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Google announces ‘One Pass’ subscription system, stares down Apple


It's war. In the immediate aftermath of widespread dissatisfaction at Apple's subscription offering among publishers, Google has launched a competing product called One Pass.

As predicted, the service undercuts Apple's 30/70 revenue split, offering a 10/90 split along with the ability for the publisher to use the same sign-in system across tablets, smartphones and websites. As a user, you enter a username and password, and then are granted access to content across whatever platforms the publisher decides.

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